2 out of 3 SEA users browse for products on mobile
17 July 2017 Research

2 out of 3 SEA users browse for products on mobile

Retailers in the region must accelerate their mobile efforts to capture new opportunities and growth, according to Nicolas Franchet, head of ecommerce global vertical marketing for Facebook. According to FB, two out of three Southeast Asians browse for products on mobile, one in two makes online purchases on mobile and ecommerce sales totaled $14 billion in 2016.