Asia Buzz

Trending Now: Singaporeans on Facebook
09 August 2017 Asia Buzz

Trending Now: Singaporeans on Facebook

Singaporeans on Facebook are staying connected more than ever, according to a TNS study conducted in Feb 2015. They also spend more time shopping online, social networking and c...

Film distributor attracts new followers by building buzz among fans
22 July 2017 Asia Buzz

Film distributor attracts new followers by building buzz among fans

Toho-Towa is the Japanese distributor of the popular The Fast and The Furious movie franchise. The movies’ existing fan base in Japan covers the majority of the country’s au...

SAP APJ uses Twitter ads to increase reach and product engagement
22 July 2017 Asia Buzz

SAP APJ uses Twitter ads to increase reach and product engagement

S/4HANA is software company SAP’s next-generation business suite. The brand wanted to raise awareness of the suite amongst key business decision-makers in the Asia-Pacific reg...

12 July 2017 Asia Buzz

Driving FB Engagements with Localized Community Management

One brand in Singapore has capitalised on the national respect for the makcik i.e. "coffeshop auntie" by building a brand around her warm, nurturing presence with equal sassy ed...